One of the primary worries of small business owners around the globe is how to make sure their enterprise makes money. You need your business to not only make money but you need it to make a profit after you have paid your overhead expenses.
Demand Makes Money for Your Business
Far too many times people sink their time and money into small
businesses that are losers. Why do they do it? Because they wanted to do
a particular thing and forgot the basic law of business profitably;
there has to be market demand
As an example, say you want to start a small, home-based repair
business. The first question you need to ask yourself, whether you're
considering buying an existing business or starting a small business
from scratch is, "How is this business going to make money?"You need to know these answers if this is how you expect to make your living.
Do Market Research
The market comes first; your ideas and/or wishes have to come second (or
even third). You simply can't start a successful business if there are
not enough people willing and able to buy your products or services in
your service area.
Write a Business Plan
Market research, is, as you saw in the previous point, the core of a business plan and a business plan is your best protection against business heartbreak.
When you're done, you'll know whether or not your proposed business idea can be turned into a profitable small business.
Funding New Businesses
Starting a small business isn't for everyone, but it can be a good
option in slow employment markets when you have been laid off. It may
also be the perfect thing to do if you are recently retired.
However, if you are expecting—or hoping—that your new small business
will immediately replace your employment income, you may need to think
again. With the possible exception of some profitable franchises, it
normally takes anywhere from six months to several years for a new
business to become profitable.
Borrow
Face it; you can't live on air for months on end while you're building your new business up to the point that it makes money. Don't dismiss bank loans as a source of funds.
You may also want to investigate angel investors to secure private seed money for the company. Most angel investors are your friends and family members, but others may be interested in helping fund your enterprise. There are also crowdfunding opportunities through groups like Kickstarter and Indiegogo.
Use Your Savings
Using savings should be your last resort. The last thing you need when you are building a business is to go into personal debt. Many people find they need to use some portion of their savings to keep themselves and their families afloat when they're starting a small business.
A person's own pockets are the most common source of start-up money, whether from savings, re-mortgaging a home, or selling the property.
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